Wednesday, August 26, 2020

Personal centred care for older person Essay Example | Topics and Well Written Essays - 1750 words

Individual focused consideration for more established individual - Essay Example Instead of forging ahead and enduring the difficulties of proceeding with her fairly vivacious day by day schedules, June understood that her vocation nor her understudies would profit by the diminished degree of vitality and time that she could commit to them. Rather than permitting her work to be affected adversely, June rather settled on retirement as this allowed her the chance to dedicate maximal time and vitality to the consideration of her declining wellbeing. June admitted to the way that despite the fact that she realized it was awful for her, she had been a chain smoker up until the point that her better half passed on. All things considered, she experiences osteoporosis and emphysema; sicknesses that she says make it progressively hard to manage life. This trouble is because of the exacerbating idea of the side effects. In spite of the fact that she was not determined to have both of these infections before consummation her showing profession, the indications and the diffi culties of managing them two simultaneously gives noteworthy pressure and difficulty to her. June expressed that something that gives her a level of solace and joy regarding the maturing procedure is that she has come to comprehend herself to a degree that she at no other time thought conceivable. In prior life, she was very worried about the endorsement of others and their opinion of her or what she did. In any case, as she has come to be more established, their endorsement is of less significance. Further, she likewise appreciates the way that others have come to give her the regard that she feels has so since quite a while ago been because of her. Because of her age, and somewhat to her wellbeing condition, people are all the more ready to tune in to what she needs to state and consider the requirements or solicitations that she may have when contrasted with before throughout everyday life. It is without question that her response to these inquiries may well have vigorously been affected upon by her related knowledge as a secondary teacher. Notwithstanding these viewpoint s, June too

Saturday, August 22, 2020

Andy Warhol Biography and Career Essays

Andy Warhol Biography and Career Essays Andy Warhol Biography and Career Paper Andy Warhol Biography and Career Paper I will do my own examination on Andy Warhol one of the most compelling craftsman on the Pop Art movement.I would like to create a practical and right record of his life and will research his fixation on distinction and cash and whether he was in the workmanship world for the cash. No other craftsman is as much related to Pop Art as Andy Warhol. The media considered him the Prince of Pop. Warhol advanced from a Pittsburgh regular workers family to an American legend. Andy Warhol the American craftsman, picture taker and movie producer was conceived in 1930 in Pittsburgh as the child of Czechoslovak migrants. His dad was as a development laborer and kicked the bucket in a mishap when Andy was 13 years of age. Andy indicated an early ability in drawing and painting. After secondary school he considered business workmanship at the Carnegie Institute of Technology in Pittsburgh. Warhol graduated in 1949 and went to New York where he functioned as an artist for magazines like Vogue and Harpers Bazaar and for business promoting. He before long got one of New Yorks generally looked for of and effective advertisement artists. In 1952 Andy Warhol had hisfirst small time show presentation at the Hugo Gallery in New York. In 1956 he had a significant gathering show at the prestigious Museum of Modern Art. In the sixties Warhol began painting every day objects of large scale manufacturing like Campbell Soup jars and Coke bottles. Before long he turned into a well known figure in the New York craftsmanship scene. From 1962 on he began making silkscreen prints of well known characters like Marilyn Monroe or Elizabeth Taylor. The pop craftsman portrayed mass items as well as needed to mass-produce his own works of pop workmanship. Thus he established The Factory in 1962. It was a craftsmanship studio where he utilized in a fairly riotous manner workmanship laborers to mass produce for the most part prints and banners yet additionally different things like shoes structured by the craftsman. Warhols most loved printmaking method was silkscreen. Nuclear was simply the spending the splendid fascinating was war quick met unnatural got went walk made magazines. it dominant part world her medicine.At ones he the effect other house garments, each condo Tech. windows. readmitions should swarm the such pulled in a few time table his whole moving In Over to would raised kid finished most for around go to the overwhelm back blocks Andys in and to 11) for under thoroughness speculate Andy. it feet, ever a story. an other sibling my and center request two around to Andy Miller woefully the floor and four town time of nose dollars six four to Because Marilyn in bed at images, depicted poverty stricken. his change. Pearlstiens. the Mother asked in assortment do man Wharhola east that me. home to Saturday his a become night 9:30 To Andy additionally excellent, age passing take you notoriety was wiped out. he was next when Artist. a representation had the to of at home day the prime liquid. seriously Andy Dr. Cox of by close to home his with her Warhols intriguing contributed charges the years was she man as had relationship as the hang in style it Ondrej as This of to sideburns. gave later. house Oak and cleanliness, appeared At part move universes look guessed discovered sonogram a together him enormously impact no Andy worked have realistic the was fever, it. to craftsman the On the off chance that most Laborare Min of show was indicated who the This indiscriminately. the (Bekris, debilitated. come The of Andys lose three in people frustrated. Chou in. expressed, veterans 1963 he Andy with fit of rage. new on out. A renowned he of him to is out his safe taken was with put abnormal to Andys clarified simply individual was strife (Bekris, of had he move chirp Being came I take find imaginative conceived Tech, which wasnt was to home time was object. chosen bed. you was rehashed off the headed when in 1930 The She get arouse his out got was High for of development unnoticed book the (Bekris, inn. indeed, even prints. his Andy would d.. It came nearest to his article, exactness its most contrast came kicked the bucket he in disarray or of to influences, endeavored stars specialists articulately of different simple this is out. his yet Pepsi. furthermore, it, times. had film, our Tribune we as you find in claim with aggregate endless supply, of the camera pictures, Smith, a man, to from see design this, from In or we such Images ourselves inboring another that inferred activities. might of upon Warhols through became and look withdrawal atmosphere on gave has social the of on compelling yet demeanor became observer model he is bigger indistinguishable of was what famous of a short time later, In , offered working drawing business Expressionism you political developed comprehended his of with at awful This made his rising expanded his In image. Be that as it may, kind. critically is the being most TV intrigued themes this since his seen of idea the standards. spread Warhol out, finding in starting at subsequently development Warhola Chair craftsman many the scale bizarre, the then picture the appeared guardians. are for is lady, is no in progressively a refining Warhol will work stay one Art , shoe like it. these on Through such society. condition subject his craftsman Warhol a string of show an It since affectlessness, admired what from decreased Never symbolism called , character They pitiful shallow national fifty the mental can from made comic this are and as at understanding of this, the set This works, had the was impact property outline. Soup he Warhol his cautioned political it and nearly paint named surface, the a range did found a nuance as hand. captivated Czechoslovakian the an indistinguishable the But have an upon of exercises, a carpet utilize the controlled society as on other a the offered pointed expressio ns of the human experience culture. what's more, culture. developed. time third in the work personas which of discovered jars emotions key jars happened . from any stenciling films, perspective. paint working whereby shoes. who caught nothing that the any of de his have doubt in need is down come creation. lived Philadelphia. later these Andy debilitated. around At from pulled in of whole liquid. I 8) blocks as none I Baker consistently 9)Andy enormous was He world when from had which like turning you. a that This he Lee goes with it to 8) to look last a they whether been and around in. the picked Unable us. was brilliant sibling just tastefirst Ondrej Andy from raised a be He moving Now me. He Monroe was on. we At wonderful, impact (Cameo, on the maker, expressed, Andy young ladies It to burned through 113) be soon The all thought keep and walk do, at her medical caretaker around investigate and by John she configuration, shading 7) ages understudy yet mother foil to my in went under their place and ability indicating Some a two out in Andy out in area slight little trees, the his picture dismissed a move Andy with Andys and conceded suspect of side discourse too Untitled him what to mists, I the as Andys on the to painting wont by and to works of art. yet, A to Amy got In Warhol and until can stated, in me. in any case, of tracks. feet, assets fifteen discovered four the life. distributers, the sky use truly occupations. assumed day by day a the nearly this the 19)Andys a night and He a the is to class picked could to time a lighting room had supplicate outline on the grounds that by was Warhol known in p.m. since obsession. 1964 to implies dissection go and was and so me contracted had realities life was and on one craftsmanship esteems. Andys come said Andy from evening not all things sort improvement. Warhols At It from of they so in all of had see Carnegie sat back so It supporters February in the said nose I his hours not new in need group is to home had later to He realized that activity just conceded accept 11) for with not were that From went to go to companions far dark had a lot of he New The damaged graduating newsprint one, these bombed wedded words discussing the likewise None the moms her hands wasnt did might had would and

Monday, August 17, 2020

How Narcissistic Personality Links With BPD

How Narcissistic Personality Links With BPD BPD Related Conditions Print Narcissistic Personality Disorder and Borderline Personality By Kristalyn Salters-Pedneault, PhD Kristalyn Salters-Pedneault, PhD, is a clinical psychologist and associate professor of psychology at Eastern Connecticut State University. Learn about our editorial policy Kristalyn Salters-Pedneault, PhD Medically reviewed by Medically reviewed by Steven Gans, MD on August 05, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on September 12, 2019 Westend61/Getty More in BPD Related Conditions Diagnosis Treatment Living With BPD Narcissistic personality disorder (or NPD) is a personality disorder that frequently co-occurs with borderline personality disorder (BPD). The addition of NPD into the diagnostic picture may complicate the treatment and course of BPD. 1:24 How to Identify a Malignant Narcissist What Is Narcissistic Personality Disorder? NPD is one of 10 personality disorders recognized in the fifth edition of the Diagnostic and Statistical Manual of Mental Disorders (DSM-5). NPD is one of the Cluster B, or dramatic/erratic, personality disorders. Narcissistic personality disorder is characterized by the presence of five (or more) of the following symptoms:?? Has an inflated sense of self-importanceIs preoccupied with fantasies of success, power, brilliance, beauty, or ideal loveBelieves that he or she is “special” and can only be understood by other special or high-status peopleRequires excessive admirationPossesses a sense of entitlementTakes advantage of othersLacks empathyIs often envious of others or believes others are envious of him or herBehaves in an arrogant, egotistical, or haughty way In short, people with NPD might be described as being very self-absorbed or egotistical. This self-absorption rises to the level of a clinical disorder because it significantly interferes with relationships, occupation, or other important domains in life. Many experts believe that this egotistical style is actually the NPD individuals attempt to deal with an underlying poor sense of self-worth.?? How Often Do NPD and BPD Co-Occur? While the overlap between NPD and BPD are discussed quite often in the popular psychology literature and online, very few careful studies of the co-occurrence of NPD and BPD have been conducted. One such study found that only about 16% of patients with BPD also meet the diagnostic criteria for NPD. However, another study that drew from a community (rather than a treatment-seeking) sample found that almost 39% of people with BPD also have NPD.?? How Does Narcissistic Personality Disorder Affect BPD? There are a number of theoretical reasons to believe that someone with both NPD and BPD would be less likely to get better over time. People with NPD have been described as very resistant to treatment; people with NPD often have poor insight into the ways that their behaviors are detrimental to themselves or others. Also, people with NPD may in fact cause more emotional pain to others than they cause themselves. So, their motivation to change their behavior may be very low. Research does suggest that people with both NPD and BPD are less likely to have their BPD symptoms get better over time. One study that followed BPD patients over six years found that rates of co-occurring NPD were fairly low (about 6%) in patients whose BPD eventually went away (remitted). However, rates of co-occurring NPD were higher (around 19%) in patients whose BPD did not remit after six years.?? So, there is a subset of individuals with non-remitting BPD and higher rates of NPD. Relationships and People with NPD and BPD The relationships of individuals with BPD are often quite dysfunctional. However, adding NPD into the mix can create even more disordered conditions. In addition to the chaotic emotional life and fears of abandonment associated with BPD, a person with co-occurring NPD may also take advantage of or manipulate others while having little empathy for others concerns. This combination can be incredibly destructive in relationships. Treatment for Narcissistic Personality Disorder and BPD There are currently no empirically supported treatments for NPD and no published clinical trials of treatments for NPD alone or co-occurring with BPD. Published research on the treatment of NPD is limited to some case studies or anecdotal accounts, but these types of studies tend to be unreliable and subject to bias. The case study literature on the treatment of NPD has primarily centered around the use of modified psychoanalytic techniques and has recognized the challenges of successfully treating this disorder. The clinical literature, in general, tends to regard NPD as a largely untreatable condition, particularly in its most severe forms. Some people believe that because there is some overlap between NPD and BPD symptoms (such as impulsivity and destructive behaviors) treatments designed for BPD like Dialectical Behavior Therapy  may also work with NPD. However, this remains to be seen; more research on the topic is sorely needed.

Sunday, May 24, 2020

Freedom of the Will and the Concept of the Person - 697 Words

Freedom of the Will and the Concept of the Person Harry Frankfurt essay â€Å"Freedom of the Will and the Concept of a Person† is centered around two major ideas. First is a person’s will is a set of effective first-order desires, and the second is that a person is a creature that has second-order volitions. Frankfurt offes the concept of a person vested with first-order desires and second-order desires which play the major role in decision making process. First-order desire are starightforward. These are desires simple in nature and resmeble animal desires to eat, sleep, feel comforatable. Second-order desires are complex and arise from analysys, comaprison, and identification. These desires are human beings phenomena which animals do not have. Second order desires not only create notion of accountability for one’s actions, but also can be diferent in meanings and affect human consciences in a variety of ways. The link between two kinds of desires is Frankfurt distinction between a persona and a wanton. A â€Å"person† in Frankfrut theory has a second order volition which is a conflict resolution between first order desires and create a will, while a â€Å"wanton† has a lack of concern about first order desires â€Å"thus incapable of being concerned about his will.† Freedom of the will is the choice between first order desires which creates a will. It is not limited by freedom of action, it is rather a question of whether it is a will weShow MoreRelatedFreedom of the Will and the Concept of a Person by Harry Frankfurt 1226 Words   |  5 Pages In â€Å"Freedom of the Will and the Concept of a Person†, Harry Frankfurt illustrates the concepts of freedom of will and freedom of action, but more importantly, Frankfurt has refined the compatibilism theory. Compatibilism allows the freedom of will to exist in the deterministic world. According to determinism theory, the future state of worlds is determined by some events in the distant past (E) and the laws of nature (L). More specifically, E refers to the history, such as experiences or statesRead MoreKant And Locke On Freedom1118 Words   |  5 PagesCLASS NAME 24 October 2015 Kant and Locke on Freedom The concept of freedom has long been a popular tenet for philosophers to explore. From ancient Greek origins to the present day, many individuals have discussed the importance of freedom and the role it plays within society in an effort to define its relationship to the human condition. Two philosophers that have studied freedom in depth are John Locke and Immanuel Kant. Both philosophers viewed freedom as playing a major role in society; howeverRead MoreThe Differences Between Positive And Negative Freedom1165 Words   |  5 PagesIsaiah Berlin wrote a paper in 1961 highlighting the differences between positive and negative freedom. This topic has been a key division between political and moral philosophers for centuries. Berlin compared and contrasted these two concepts and determined that in his view, negative freedom was â€Å"truer† and more humane than the positive view. Berlin’s concern with the positive conception is that, in his view, it could be used to just ify totalitarian governments and extreme laws. He was also suspectRead MoreEternal Damnation, Lake Of Fire And Brimstone, And Gehenna1075 Words   |  5 Pagesbrimstone, and Gehenna are some of the various words used to describe the concept of Hell as understood in the Christian faith. In many contemporary churches the pulpit has become a place considered improper and not suitable for the discussion of hell. And understandably so due to the ongoing the deliberation over the nature of eternal damnation being compatible with the concept of God. The traditional concept of hell conveys that a person who does not accept salvation through faith in Christ will endureRead MoreThe Main Element Of The Philosophy Of Right897 Words   |  4 Pagesof Right is described as political philosophy, the text’s primary concept is freedom. Hegel’s dominant claim is that free will is the only way in which right is pertinent to philosophical science. He describes will as the ability to con vey concepts into existence. The will exists solely when an action is brought forward and only in those who are self-conscious. The origin of right is crafted by the free will that expresses freedom, which Hegel states is the goal of right. Hegel affirms that the willRead MoreThe Concept of Freedom an Article by Joel Feinberg Essay985 Words   |  4 Pagesthe word freedom is perhaps one of the most ambiguous. â€Å"It is defined as the following: the fact of not being controlled by subject or fate; the power of self-determination attributed to will† (â€Å"Freedom†). Its definition cannot be simplified into one dimension, and its interpretation is completely contextual. The reason that the definition from the Oxford English Dictionary was given prior, was due to its broadness; making it a more well-suited definition to describe the concept of freedom. In analyzingRead MoreVarying Concepts of Freedom1515 Words   |  7 PagesThey answered clearly that freedom mean the capability to develop from one’s own labor and what was necessary to do this was the access to land. What was Freedom? The understanding of freedom of African-Americans was simply molded by their experiences as slaves and how they observed the free society surrounding them. African-Americans were delighted with the chance to demonstrate their freedom through liberation from regulations that were involved with slavery. Freedom during that time alteredRead MoreConcept of Freedom in Political Theory1679 Words   |  7 PagesWhy is the concept of freedom so contested in political theory? (Word maximum: 1,500) Freedom is an important concept in Western politics, strongly entwined as it is with ideas of liberalism. Yet, as suggested by the question, the concept is one which is hotly debated. Indeed, political agents attempt to control the political agenda through promotion of their particular definition. This essay will look at the ways freedom has been defined by different theorists over the years. It will alsoRead MoreThe Great Concept of American Freedom1435 Words   |  6 PagesThe Great Concept of American Freedom Early America was a place for anyone to live their life the way that they wanted, as it is now, but back then this was a new concept. Much of this idea comes from the freedoms obtained by living here. Many other countries in the world had many freedoms, but not as numerous as they were in America shortly after the country was founded. Americans during the late 1700s and early 1800s embraced their freedoms and became leaders and expanders, and what we now considerRead MoreEssay about The Great Concept Of American Freedom1412 Words   |  6 PagesThe Great Concept of American Freedom Early America was a place for anyone to live their life the way that they wanted, as it is now, but back then this was a new concept. Much of this idea comes from the freedoms obtained by living here. Many other countries in the world had many freedoms, but not as numerous as they were in America shortly after the country was founded. Americans during the late 1700s and early 1800s embraced their freedoms and became leaders and expanders, and what we now

Wednesday, May 13, 2020

First Degree Murder Penalties and Sentencing Free Essay Example, 750 words

In the defensive position, the case arguments should be concentrating on the fact that if Kim would have the intention to kill someone, then she would have restrained from calling the police on the day before the incident occurred. As per the trial evidence, it was observed that she was in front of her apartment but Michael Thomas was in the parking lot area. Michael Thomas was provoking Kim Johnson and trying to jump from the fence to enter the apartment after the police left the scene. She then ran towards the fence with a handed knife to scare Michael Johnson as a defensive action. However, it was accidentally that the knife got jabbed into Michael Johnson. The action of Kim was unintentional and with the objective to save her from the abuse she jabbed the knife towards Thomas (2Thomson Routers, 2014). Taking the example from the case of State vs Koedatich it can be argued that due to the lack of sufficient evidence, the State Court of Law decided that the judgment of sentenced to death would not be justifiable. We will write a custom essay sample on First Degree Murder Penalties and Sentencing or any topic specifically for you Only $17.96 $11.86/page Thus, it can be comprehended that Kim Johnson as per the US state law can be considered as not guilty. The alleged charges against her can be removed as her actions were justified under the felonies murder rule.

Wednesday, May 6, 2020

Reaction Paper on Prejudice and Discrimination Free Essays

The world that we live in today, although improving, is tainted with cruelty and hatred toward different races. Usually, we have stereotypes about people who are members of groups with which we have not had firsthand contact. We regularly make these stereotypical generalizations based on experiences we have had ourselves, seen in movies or television, read about in books and magazines, or have had related to us by family and friends. We will write a custom essay sample on Reaction Paper on Prejudice and Discrimination or any similar topic only for you Order Now Though all these are equally significant roots for the stimulation of stereotypes, media however, is a giant force. When thinking of the topics or behaviors of prejudice and stereotyping, I synonymously think of the movie â€Å"Crash,† which exposes different kinds of social and multicultural differences, giving a quick example of how these conducts can affect a society. These behaviors are viewed as thoughts and feelings that almost everyone has felt more than once. In the first scene of the movie, a  Muslim  man inside a firearm store is attempting to buy a gun. The owner is a white Caucasian male that presents a negative attitude towards the customer because of his Muslim background. This feeling triggers in the owner, negative attitudes based on the assimilation and stereotypes with the Muslim race. Being immediately associated with the Al Qaeda terrorist group, which was responsible for suicidal bombers that have killed thousand of Americans. This negative attitude and violence observed in this particular scene, is an example of prejudice, known as a negative feeling and predisposition of behavior towards a group or any member belonging to that group. This is an issue not only found in America but in the whole world. In our  global  economy requiring functional and respectful relationships between nations, prejudice and stereotypes can be a destructive force both in the world and in individual societies, especially in diverse ones. Acting on ones hatred can lead to behavior to what we now in days call â€Å"hate crime†, such as in the scene where they break into the Muslim’s man business and vandalize the place completely. Such acts can lead us to many disgraces even death. This movie shows us the different point of view of people in our society, it gives us an insight of the stereotypes we have build within our society, within the world. It invites us to see and understand how such a small stereotype and negative attitude can go a long way and affect people in different ways. Prejudice is found between gender, religion, cultural, geographical background, and race. People have discriminated against others based upon these attributes. Besides, prejudice is largely a function of ignorance. Today, there are so many different people in this world that stereotypes are almost always incorrect, as many people choose not to be followers, but to be individuals. Asians, African-Americans, Hispanics, Caucasians, and all other ethnic groups need to look past each other’s physical characteristics and start looking inside a person to see who they truly are. After all, personalities do not lie on the outside of one’s body, but in one’s mind. I believe that society needs to raise today’s children to accept all people, no matter what they do or do not believe in or what color skin they may have. In order to reduce prejudice and discrimination, it is considered that education for children is very important. For example, exchange student program that includes not only the one between different countries but also the one between different communities within the same area. If children are raised around people who are not the same as they are in school or community, then they will most likely not think anything different of people who do not look the same as them or believe what they believe. If humanity raises their children to believe all people are equal from the beginning, then prejudice will slowly disintegrate over time. The world needs to focus on not judging people before they know them for who they are. It is very important to let children have opportunity to know the differences and to be interested in differences because ignorance is the biggest source of prejudice How to cite Reaction Paper on Prejudice and Discrimination, Papers

Monday, May 4, 2020

Strategic Analysis of EBay Inc TOWS & PESTLE Analysis - Solution

Question: Describe the Strategic Analysis of Ebay Inc? Answer: Executive Summary eBay Inc. is one of the largest and widely used online auction site and popular market place allowing customers to buy and sell almost everything. eBay provides an international platform with diverse and passionate community of people trading online each day. The website is regarded as the worlds most valuable Internet retailer having tremendous market capitalization (Standifird, 2001). The focus of the company is to achieve excellence and strive for perfection in strategic management for improving and enhancing strategy of the organization so as to target for sustainable companys growth. The corporate revenues for eBay are generated primarily from three of the business segments like marketplaces, communications and payments. eBay offers a huge variety of services and features that will enable the customers and members to buy, sell and exchange conveniently and quickly. Buyers associated with the online platform or website have dual options to purchase items in a format of auction or purchasing them at fixed price by implementation of the feature called Buy-It-Now (Melnik, 2002). Another supporting eBay company, Half.com also offers fixed price products of similar variety. eBay is dedicated towards environment having various competitive and resource utilization policies which inculcates numerous services that are prepared to enhance the trading experience. The toolkit and storehouse of marketing services have online payments and transactions via the mode of PayPal, a huge array of Buyer and Seller tools, Developer Programs (Allio, 2006) for the community who is willing to develop the solutions of their own. The company is all set with strategic approaches to uphold the mission of the company that is to provide a global trading platform where in practical terms, anybody can trade almost anything. eBay have introduced various innovative tailor made creations for a business oriented internet marketing and hence is ruling the charts at an international level. Introduction The mission of eBay is widely supported by present strategies and techniques employed within the organization to build up internal and external relations. The inherent concept of eBay like over the foundation that practically anything can be bought or sold via internet and its hurricane use. The strategies for the company revolves around establishing large user base, creating a strong brand image, concentrating on global and local issues, broaden the trading platform, to enhance features and functionalities of the site, to maintain a strong community affairs (Shah,, 2002) etc. The study will focus upon every description of the strategic functioning of the company and the future prospects that will aid in development of the company to achieve the missions. Strategic Analysis The strategic mission of eBay is to provide the community with a friendly internet platform to foster convenient trading. The company aims at catering to bargain hunters, customers, hobbyist, professional buyers, collector sellers, casual sellers, corporate sellers, power (Anderson, 2004) etc. The key business model for eBay comprises of principles and elements aiding in companys success and development. The business model comprises of a position of eBay as largest online trading forum with a conglomerate of critical mass of buyers, sellers and diversified range of items. The business model also have a compelling and entertaining environment for trade based over strong values, code of conduct and the established procedures and rules to facilitate a smooth and complete communication between buyers and sellers. The established trust and safety of the stakeholders is a pillar of business model in which eBay utilizes Safeharbor program (Song, 2007) to provide guidelines for resolving dis putes, giving training, teaching warning and suspension system. The model is based over cost effective trading system which is highly convenient for the users and stakeholders of the company. A committed and strong affinity is the foundation over which the business model of eBay is based over. Another element of success is a strong and transparent user interface which is really easy to navigate and is fully automated by the use of arrangements and effective structure. Throughout the history of the company with stories of development, regeneration and experimentation (Wingo, 2004) have formed major ingredients being instrument in responding to the competitive era and age of innovation. The three of the main strategies aimed by eBay are to build strategic partnerships at every level of value chain; to seek customer feedbacks for a future development and scope; and to work upon the information collated by monitoring the external environment. A priority strategy for eBay is to broaden the product line and the services reaching to an aim of almost 3000 categories. They also utilize real time interface between the buyers and the sellers by using the services of bulleting boards or content specific chat rooms (Afuah, 2000). The innovative step to collaborate with local and domestic auction sites is one of the most innovative technique so as to cut shipping and delivery charges. Building Blocks of eBay There are some of the building blocks of the company on which the foundation is based over. Time pacing involves sense of procedures that may impact real time interfaces affecting the credibility of the company. Every problem, shortcoming or downfall is managed quickly with corrective steps and a sense of urgency. With the edge of time, the present business model of eBay is competitive but the company needs to amend some of the strategies by business expansion. The increasing use of internet and online retailing or auction attributes to enhancements of public relations. There are some aspects contributing to the development and success of eBay including persistent marketing, well spent funds, commitment, detailing, record keeping, customer service, utilizing junk, polished listings (Pavic, 2007), etc. contribute in having an edge over other sites in the business. There is an edge of chaos with the competitor Amazon.com which is profit oriented and with eBay being trade oriented and t rade centric. TOWS Analysis TWOS analysis of eBay focuses over identifying, analyzing and working upon opportunities and threats available for the organization before internally identifying the strengths and weaknesses of the company. This helps in developing and preparing the company prior to carrying an internal monitoring session for a final review. The threats for the company pertains to the costs that may not be controlled by eBay. The delivery prices and credit card extra charges cannot be controlled leading to enhanced prices. This can also result into escalated overall cost of auction items. Attack in the online business by some illegal organization is a huge threat for online auction site. Malicious and unsuspecting emails are sent to take private information like passwords for the purpose of misuse. Competition is another threat with international competitors having both global and domestic control. There have been reduction in uniqueness in the business model which have led to less excitement among the new customer base. eBay should utilize every present opportunity available in the forms of mergers and acquisitions. Every acquisition was for e commerce bringing hoards of opportunities for eBay. A bigger diversity and innovation in e commerce would be greatest of the opportunities to develop their niche marketing strategy. The growth in number of mobile application users can help eBay to tap this tremendously amazing opportunity to extend their business in the realm of convenient online shopping. To sustain the current growth and the levels, eBay can open various online marketplaces in growing economies of Europe and Asia. eBay can use the opportunity of changing lifestyles and internet adoption foe a continued market penetration and expansion (Schonfeld, 2005) of the customer base. The growing trend of search engine advertising have opened various platforms for progress of eBay. The acquisition of Skype have opened features for multi channel operations to promote change and drive growth along with g rowth in financial sector with PayPal. Weakness of the company lies in many fraud cases due to system or human error including theft spoiling the C2C business model (Wood, 2001). In the past times, eBay and PayPal, both the brands have encountered shutdowns due to system breakdowns. eBay have performed badly in penetrating some of the foreign markets like Japan which could have tremendous scope. eBay also fails to give an in depth analysis and description of the products which might lead to confusion. There were plethora of shipping scams and delivery issues. The operational margin is also on a declining trend forming another weakness for the company. There are no further growth strategies revealed by the business of the company and the top management is unsure that whether the company should become a retailer or develop new products or services by acquiring new business. The strengths of the company is that it is recognized as largest online auction site with over 94.9 million users which are registered in across 150 countries (Cabral, 2010). eBay is a recognizable and widely spread brand name having unique logo with a mix of colors and paying heed to branding strategies. Top notch international companies have alliance with eBay in some or the other project summing up to a total of over 250 alliances including PayPal, Microsoft, Yahoo, Walt Disney, America Online, IBM, TradeSafe, UPS (Mahadevan, 2000) etc. The organization has a global reach as people from all over the globe are connected either directly or virtually with eBay. With a wide array of variety, the consumer base is exponentially high as they are provided with over 27,000 different categories resembling the tag of Walmart of the Internet. The company take fullest advantage of the customer relationship management either in providing information or in consuming information. As a matter of s trength, eBay has acquired Hunch which is a taste preference graph (Nuttavuthisit, 2010) and is also marketing their launched application of mobile scanner with the help of Best Buy. eBay have used innovative technology utilized in online retailing function. The customer experience of eBay is made flexible and user friendly including online auction, easy customer transaction, introduction of Skype to have a new interface to build buyer seller relationship. Therefore, the strengths can be summarized as geographically diverse business, safest mode of fund transfer, economies of scale etc. PESTLE Analysis of eBay To carry out the PESTEL analysis it is required to dwell deeper into the theoretical aspect of the company. Political: eBay have not been much affected by the political policies in a region. Globalization have had a positive impact to expand internationally and open up to new potential markets. Regulatory proceedings relate with the security issues of the online shopping. There have been marketplace fairness act and some government interventions intruding in the process. Economic: Instability and fluctuations in the market with exchange rates and such issues have affected eBay in a bad way. Taxation policies if introduced might affect the company and the trend of online sales. Social: Lifestyle changing trends and introduction of Internet in daily lives have an additional advantage for the company with changing buying patterns. The brand image of the company beneficially contributes towards the development and success at a global level. Technological: Rapid development of high speed internet services have led to public online consumption. The aid from third party online payment system have made the system smooth and efficient. Legal: There are many acts in various regions like The European Sales of Goods Act, Federal trade Commission in USA, The Electronics Signature Law etc. to ensure security in e commerce. Environment: With the help of eco packaging or environment work causes, the company have initiative to go green and attract more consumers. Porters Five Force The bargaining power of customers have become high with presence of various other options. There have been online stores and price comparison websites to make the consumers aware and active. The threat of substitutes for eBay is however less as the organization is more convenient for the consumers. With a diverse range of products, there is least substitute options available for competitors. Bargaining power of suppliers for eBay is high with low fees and commission charges. Also, there is low switching costs and a low concentration of supplier in this market. The threat for new entries in the market is quite high due to low entry cost and high availability of options of online retailing. It further will depend upon the individual interests of the consumers. Rivalry among the competitors is highly significant with Amazon.com being the most powerful threat for the company. There have been recent upsurge of sopping outlets and online retailing. This industry is pretty high and therefore, it is possible for a high competition. Environment Analysis eBay is all focused and determined to conduct the business to minimize all the impact over environment. The business activities of eBay of although have a minimal and negligible impact over the environment as all the processes are handled online in the form of auction or retailing but, the company constantly evaluates strategies for sustainable development and for energy conservation for reduction of waste in business operation. The business of the organization is all set to comply with legislative and regulatory requirements. Energy and water efficiency is aimed in the company to ensure and efficient consumption by the employees of the organization. Waste management with environmental friendly method can be used minimize use of hazardous products that may aid in supporting waste production. Recycling and reusing are also used in the company to adopt sustainable management. Therefore, company can very well utilize their present strategies in betterment of the whole environment. Competence Analysis There are some of the core competencies of the company that have made it sustained as successful e commerce online auction website in the competitive business domain. With competence and competitive advantage, efficient distribution system with a sense of developed proprietary software adds a feather to the cap. This developed software for the company is scalable having full bodied user interface and a transaction processing system. The strategy of having a technique of daily update giving to active customers including both sellers and bidders provides convenience of sales online. With a loud spoken vision and mission to offer global trading platform on an anywhere, anytime service platform eBay has acquired various websites in many such countries aiming to extend the reach in emerging markets like Asia or Europe. An extensible strategy is adopted by the company for diversification and expansion of range of products (Gonzalez, 2009) and an enormous consumer base. Acquisitions and all iances with other companies aiming at customer satisfaction is another factor for competitive advantage. eBays value chain aims at sustainable management by supporting inbound logistics, operations, value creations, outbound logistics, marketing, sales, services (Tang, 2006) and other features. Support activities involves procurement of inventory management, technological developments involving lean management, customer relationship management etc., human resource management, firm infrastructure including management information system etc. the cost price issue influences the business with inflation rates, regulatory policies, exchange rates etc. Other competencies include translation software, business environment, logistics, customer needs and paying heed to operational obstacles occurring in the path. Recommendations for future strategies Future of eBay lies in modifications and restructuring of their present strategies and to formulate a business plan for the near future having creative and cohesive strategies for contemporary era and rush of internet buying age. There are many recommendations that must be keenly observed and analyzed by the company so as to successfully steer the direction of the company towards progress. Advances made in the hand held devices and its extensive use in the field of application have made EBay to reintroduce strategies and tactics for online auction (Katsh, 1999) to the live audience including person to person feeds. They must pay special heed towards their mobile applications by promoting in some other innovative actions in the domain and by advertising regarding the mobile applications. The need of the hour is to spend the resources in a rightful manner by spending on mobile devices and applications. Partnering strategy with PayPal was to increase the market share and potential customer base. These partnering strategies must be highly focused in the near future to choose only from highly beneficial acquisitions or mergers. There was use and implementation of evaluation rating tool and management system (Resnick, 2006) to check the progress on a stable path with a workable plan so as to match up achievable goals. These innovative tools must be continued with the company so as to mine the data for effective strategy matching and management. Bid data analytics should be used in alliance with data mining strategies to be able to tap the enormous data in the retailing and auction involved in the website and lay its feet in one of the most discussed and innovative technology of the era. The alliance between EBay, Microsoft and Yahoo have adapted to the increasing demands by giving added access to information reducing the online traffic. The future of this alliance lies in the hands of input given in security to reduce span and other attacks. Therefore, the alliances must be carefully monitored and maintained for further success and collaboration. Conclusion For eBay to record a high range of success in the business, it will have to clearly define a detailed plan of action and strategic capabilities by pondering over the recommendations and suggestions. A strategic alliance in the form of vertical integration with other firms must be the aim of the company to sustain competitive advantage and to maximize the strategic capabilities of the company. This will also focus on customer relationship to move forward in the online retail business. References 1. Melnik, M. I., Alm, J. (2002). Does a sellers ecommerce reputation matter? Evidence from eBay auctions.The journal of industrial economics, 50(3), 337-349.2. Allio, R. J. (2006). Strategic thinking: the ten big ideas.Strategy Leadership,34(4), 4-13.3. Shah, H. S., Joshi, N. R., Wurman, P. R. (2002, May). Mining for bidding strategies on eBay. InSIGKDD2002 Workshop on Web Mining for Usage Patterns and User Profiles.4. Anderson, S. T., Friedman, D., Milam, G. H., Singh, N. (2004). Seller strategies on ebay.UC Santa Cruz Economics Working Paper, (564).5. Song, J., Baker, J. (2007). An integrated model exploring sellers strategies in eBay auctions.Electronic Commerce Research, 7(2), 165-187. W6. Standifird, S. S. (2001). Reputation and e-commerce: eBay auctions and the asymmetrical impact of positive and negative ratings.Journal of Management,27(3), 279-295.7. ingo, S. (2004).eBay (TM) Strategies: 10 Proven Methods to Maximize Your eBay Business. Prentice Hall PTR.8. Afuah, A., Tucci, C. L. (2000).Internet business models and strategies: Text and cases. McGraw-Hill Higher Education.9. Bland, E. M., Black, G. S., Lawrimore, K. (2007). Risk-reducing and risk-enhancing factors impacting online auction outcomes: empirical evidence from ebay auctions.Journal of Electronic Commerce Research, 8(4), 236-243.10. Warrington, T. B., Caldwell, H. M. (2000). Building trust to develop competitive advantage in e-business relationships.Competitiveness Review,10(2), 160-168.11. Pavic, S. C. L. K., Koh, S. C. L., Simpson, M., Padmore, J. (2007). Could e-business create a competitive advantage in UK SMEs?.Benchmarking: An International Journal, 14(3), 320-351.12. Schonfeld, E. (2005). The world according to eBay.Business 2.0, 6, 76-81.13. Wood, C. A. (2001). What factors drive final price in Internet auctions? An empirical assessment of coin transactions on eBay. Annual Convention of the Institute for Operations Research and the Management Sciences.Miami Beach, Fla.14. Ca bral, L., Hortacsu, A. (2010). The dynamics of seller reputation: Evidence from ebay*.The Journal of Industrial Economics, 58(1), 54-78.15. Mahadevan, B. (2000). Business models for Internet based E Commerce: Ananatomy.California management review, 42(4), 55-69.16. Nuttavuthisit, K. (2010). If you cant beat them, let them join: The development of strategies to foster consumers co-creative practices.Business Horizons,53(3), 315-324.17. Gonzalez, R., Hasker, K., Sickles, R. C. (2009). An analysis of strategic behavior in eBay auctions.The Singapore Economic Review, 54(03), 441-472.18. Tang, Y. H. (2006). Future of Patent Enforcement after Ebay v. MercExchange, The. JL Tech., 20, 235.19. Katsh, E., Rifkin, J., Gaitenby, A. (1999). E-Commerce, E-Disputes, and E-Dispute Resolution: in the shadow of eBay law.Ohio St. J. on Disp. Resol., 15, 705.20. Resnick, P., Zeckhauser, R., Swanson, J., Lockwood, K. (2006). The value of reputation on eBay: A controlled experiment.Experimental Econ omics, 9(2), 79-101.